Media Horizons Management Launches New Rodale EnVision Databases

Media Horizons Management Launches New Rodale EnVision Databases

Three Rodale EnVision files combine transactional, behavioral and demographic data tools with Rodale lists to help marketers drive sales growth

Norwalk, CT (PRWEB) March 11, 2010

Media Horizons Management today announced the launch of Rodale EnVision, a powerful consumer database of former book buyers and subscribers to Rodale’s authoritative publications revitalized with current transactional information.

Powered by Alliant Advantage™, this new solution consists of three files: Rodale EnVision (5.1 million), Rodale Magazines EnVision (2.7 million) and Rodale Books EnVision (3 million). Each is a multichannel direct response buyer file enriched with lifestyle data from Equifax, leveraging the strength of the Rodale brands.

Rodale EnVision, available only from Media Horizons Management, lets marketers tap into a rich aggregation of data – behavioral, purchase, demographic, purchase type and value – matching the right offer to the right buyer at the right time in order to drive sales growth.

Rodale’s popular magazines include Prevention, Woman’s Health, Runner’s World, Men’s Health, Organic Gardening and Bicycling. Its well-known books include titles in categories such as health, gardening, cooking, wellness, helpful hints and pets, and includes a Spanish language category.

These three new databases provide new and former users of the various Rodale magazine and book brands exciting opportunities to test combinations of previously unavailable transactional and behavioral data, offering strong hotlines across the board.

“The depth and breadth of the Rodale EnVision files, combined with the extensive transactional data and predictive behavioral data attributes of Alliant’s cooperative marketing database, and the right mix of Equifax demographics, add up to a powerful solution for getting your message and offer in front of just the right audience and driving campaign success,” said Alan Zamchick, Vice President of List Management, Media Horizons Management.

Rodale EnVision uses data sources that are updated quarterly, providing a robust selection of large “hotline” file segments, from three-month recency up to 24 months of purchase activity. The three response channels include direct mail sold (66%), Internet (22%) and telemarketing (12%) to help empower multichannel marketing approaches. Rodale EnVision also has five product buyer categories available (merchandise, book, club/continuity, magazine and entertainment/music/video) and 28 product interest categories, everything from “adventure” to “woodworking.” Purchase data includes aggregated total dollar amounts, and whether the purchase was made with cash or credit card.

To learn more about the Rodale Envision database, please contact Alan Zamchick of Media Horizons Management at 203-604-1790.

About Media Horizons Management and Media Horizons, Inc.
Media Horizons Management, a division of Media Horizons, Inc., represents more than 50 unique media channels targeting a wide variety of demographic and psychographic groups. Dedicated to maximizing revenue for its clients, Media Horizons Management uses state-of-the-art research tools to identify, contact and sell new advertisers into the media properties it represents. Media Horizons Inc. was founded in 1988 and is a privately held direct marketing agency based in Norwalk, CT.

For more information, please visit www. mediahorizons. com. Please connect with us on Twitter @mediahorizons.

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Free Dog Food Pet Mix Offered to Web Site Visitors At K9CriticalCare. com

Free Dog Food Pet Mix Offered to Web Site Visitors At K9CriticalCare. com

Web site visitors can earn a free healthy dog food Pet Mix sample by completing online form.

Lake Orion, Michigan (PRWEB) October 16, 2009

K9CriticalCare. com is currently offering visitors the opportunity to "Earn a Free Pet Mix Dog Food Trial Sample" by entering their U. S. mailing address for free shipment of the Pet Mix food sample. Owned and operated by Birkdale Medicinals, North America's largest distributor of supplements for dogs with cancer, K9CriticalCare. com is an online store which provides healthy pet food and healthy pet supplements.

Upon visiting the Web site's home page (http://www. k9criticalcare. com (http://www. k9criticalcare. com)), visitors may simply click the Free Pet Mix Trial Sample link to complete the address form. To receive the free sample, the respondent must properly provide a U. S. mailing address for shipment, along with a valid email address.

"Birkdale Medicinals has spent four years developing biologically appropriate food for dogs with cancer, and Birkdale dog food is now available for you to feed your healthy dog," commented Tom Peters, President of Birkdale Medicinals. "We are excited to encourage visitors to our Web site where you can sign up for a free Pet Mix dog food sample."

The free Pet Mix dog food (http://www. K9CriticalCare. com) trial sample, which makes over 3 ½ pounds of fresh dog food and typically sells for $6.95, plus shipping, is being offered free to the first 1,000 new visitors who properly complete the address form. A 10% discount coupon will also be included in the sample package for use with future orders. To be eligible, online address forms must be submitted by October 25, 2009. Free samples will begin being mailed after November 1, 2009, with a limit of one free sample per household.

"Birkdale Pet Mix is a healthy dog food recipe (http://www. K9CriticalCare. com) for making biologically appropriate pet meals. It is the easiest way to cook for your pet and make sure they get all the nutrition they need. Pet Mix can be served cooked or raw and is 100% Grain and Allergen free," added Peters.

With Birkdale Pet Mix, necessary nutrients are not lost through the manufacturing process. Plus, it is preservative and grain-free which makes it easier for dogs to metabolize, because they are carnivores and have enzymes making it easier to digest and use nutrients compared to eating grains.

Owned by Birkdale Medicinals, North America's largest distributor of supplements for dogs with cancer, http://www. K9CriticalCare. com (http://www. K9CriticalCare. com) provides an online store featuring healthy pet food and healthy pet supplements. Birkdale Medicinals is a family-owned company which provides pet owners with a health care regimen to help with pet disease prevention, disease reversal and the fight against dog cancer and other pet health threats. For more information about dog cancer and pet nutrition, visit http://www. k9criticalcare. com (http://www. k9criticalcare. com).

CONTACT: Jeff Peters, Birkdale Medicinals, 2543 S. Lapeer Rd., Lake Orion, MI 48360, (248) 499-6126

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First Class of Fellows to Be Inducted into Academy of Nursing Education; Academy Established by NLN Recognizes Contributions to Excellence in Nursing Education

First Class of Fellows to Be Inducted into Academy of Nursing Education; Academy Established by NLN Recognizes Contributions to Excellence in Nursing Education

The National League for Nursing will induct the inaugural class of 41 fellows, representing 33 schools of nursing throughout the United States into the Academy of Nursing Education, the league announced today. The fellows, selected by the NLN Board of Governors, the oversight body for the Academy, have been chosen for their sustained and significant contributions to the field of nursing education.

New York, NY (PRWEB) August 13, 2007

The National League for Nursing will induct the inaugural class of 41 fellows, representing 33 schools of nursing throughout the United States into the Academy of Nursing Education, the league announced today. The fellows, selected by the NLN Board of Governors, the oversight body for the Academy, have been chosen for their sustained and significant contributions to the field of nursing education, said NLN Board President Toni Bargagliotti. "We are proud of the visionary leadership these Fellows represent. They serve as important role models to anyone aspiring to make a difference in nursing education, and ultimately to the delivery of health care in the United States," she asserted.

The NLN established the Academy of Nursing Education earlier this year to foster excellence in nursing education by recognizing and capitalizing on the wisdom of outstanding nurse educators. Fellows support the vision of the NLN to promote standards of excellence in nursing education that will increase the number of graduates from all types of nursing programs and serve as resources for new educators and those in clinical practice who hope to someday enter the ranks of nursing faculty.

Said Dr. Beverly L. Malone, NLN CEO, "The National League for Nursing relies on these accomplished individuals as allies in our efforts to prepare the numbers of excellent nurse educators we need if we are to eliminate the shortage of nurses plaguing America's health care institutions. Nurse faculty and colleagues from other fields who contribute to excellence in nursing education and to the preparation of a nursing workforce that meets the needs of our ever-changing health care environment deserve this public recognition and the gratitude of all who are eager to elevate the status of the profession. I know this new credential will be borne with pride."

As newly named fellows, this group has been lauded for innovative teaching and/or learning strategies; nursing education research; faculty development; academic leadership; promotion of public policy that advances nursing education; and/or collaborative educational, practice or community partnerships.

The induction of new fellows and a meeting of fellows in the Academy of Nursing Education will be held in conjunction with the NLN's annual Education Summit, September 26-29 in Phoenix, AZ.

For more information about the Academy of Nursing Education, please visit www. nln. org/excellence/academy (http://www. nln. org/excellence/academy).

Editors and reporters: For interview opportunities, please contact NLN chief communications officer, Karen R. Klestzick, at 212-812-0376, kklestzick@nln. org.

Dedicated to excellence in nursing education, the National League for Nursing is the premier organization for nurse faculty and leaders in nursing education offering faculty development, networking opportunities, testing and assessment, nursing research grants, and public policy initiatives to its 23,000 individual and 1100 institutional members

The newly named fellows are:
-Patricia Allen, EdD, RN, CNE; Texas Tech University, Lubbock
-Martha Alligood, PhD, MS, RN, BSN, BSL; East Carolina University School of Nursing,
Greenville, NC
-Gail Baumlein, PhD, RN, CNS; Chamberlain College of Nursing, Saint Louis, MO
-Anne Belcher, PhD, RN, AOCN, CNE, FAAN; Johns Hopkins University, Baltimore, MD
-Mary Lou Bond, PhD, RN, FAAN; University of Texas at Arlington
-Carol Boswell, EdD, RN, CNE; Texas Tech University, Lubbock
-Sharon B. Cannon, EdD, MSN, RN; Texas Tech University, Lubbock
-Maria Connolly, PhD, APN, CNS, FCCM, CNE; University of St. Francis, Joilet, IL
-Bertha Davis, PhD, RN, FAAN; Hampton University, Hampton, VA
-Sharon Decker, PhD, RN, CS, CCRN; Texas Tech University, Lubbock
-Frances Eason, EdD, MSN, RN, C, CNE; East Carolina University School of Nursing,
-Greenville, NC
-Janice R. Ellis, PhD, RN; Shoreline Community College, Shoreline, WA
-Bronwynne C. Evans, PhD, RN, FNGNA; Arizona State University, Mesa
-Betsy Frank, PhD, RN; Indiana State University of Nursing, Terre Haute
-Kathleen Gaberson, PhD, RN, CNOR, CNE; Shepard University, Pittsburgh, PA
-Ann Gothler, PhD, RN, CNE; The Sage Colleges, Troy, NY 
-Judith Halstead, DNS, MSN, RN; Indiana University School of Nursing, Indianapolis
-Pamela Hammond, PhD, RN, FAAN; Hampton University, Hampton, VA
-Mary Beth Hanner, PhD, MPH, RN; Excelsior College, Albany, NY
-Celia. L Hartley, MN, RN; Consultant and Author, Camano Island, WA
-Donna Ignatavicius, MS, RN; DI Associates, Inc., Placitas, NM
-Pamela Jeffries, DNS, RN, FAAN; Indiana University School of Nursing, Indianapolis
-Marybeth Kelley, MSN, MEd, RN, CNE; Trinitas Hospital, Elizabeth, NJ
-Barbara Krainovich-Miller, EdD, APRN, BC; New York University, New York, NY
-Georgie Labadie, EdD, MSN, RN; University of Miami School of Nursing and Health Studies, Coral Gables, FL
-Carrie B. Lenburg, EdD, RN, FAAN; Creative Learning & Assessment Systems,
Roan Mountain, TN
-Andrea Lindell, PhD, MSN, RN; University of Cincinnati, OH
Lois W. Lowry, RN, DNSc; East Tennessee State University, Gray
-Frances Monahan, PhD, RN; SUNY Rockland Community College, Suffern, NY
-Ramona Nelson, PhD, RN-BC, FAAN; Slippery Rock University, Slippery Rock, PA
-Marilyn H. Oermann, PhD, RN, FAAN;University of North Carolina at Chapel Hill
-Dorothy Otto, EdD, RN; University of Texas Health Science Center-Houston
-Susan G. Poorman, PhD, APRN, BC; Indiana University of Pennsylvania, Indiana
-Cheryl Schmidt, PhD, RN, CNE; University of Arkansas for Medical Sciences, Little Rock 
-Teresa Shellenbarger, DNSc, RN, CNE; Indiana University of Pennsylvania, Indiana
-Elizabeth Speakman, EdD, RN, CDE; Thomas Jefferson University, Cherry Hill, NJ
-Helen Streubert Speziale, EdD, RN, CNE; College Misericordia, Dallas, PA
-Beverly Welhan, DNSc, RN; Montgomery County Community College, Oakland, PA
-Marvel Williamson, PhD, RN, CNE; Oklahoma City University, OK
-Patricia Yoder-Wise, EdD, RN, CNAA-BC, FAAN; Texas Tech University Health Sciences Center
Lubbock
-Eileen Zungolo, EdD, RN, CNE; Duquesne University, Pittsburgh, PA

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SimpleCare "Low Cost, High Quality Insurance Schemes Specifically Designed for Over 50s"

SimpleCare "Low Cost, High Quality Insurance Schemes Specifically Designed for Over 50s"

With SimpleCare you can rest assured your covered for the things that really matter. Just as important, we believe our premiums should be affordable. That way you can feel free to take advantage of the speed and convenience of private health-care without worrying about incurring higher premiums.

Miami, FL (PRWEB) August 3, 2010

With SimpleCare you can rest assured your covered for the things that really matter. Just as important, we believe our premiums should be affordable. That way you can feel free to take advantage of the speed and convenience of private health-care without worrying about incurring higher premiums.

Experience the difference we can make for you and your family. We’re dedicated to helping you stay well in every way thru our network of Hospitals throughout Spain, and over 2,500 quality Physicians and Specialist. Whether you’re trying to get healthy, stay healthy or live with a chronic illness, SimpleCare gives you the tools to improve your overall health and well-being.

Why choose SimpleCare Health and Medical Scheme?
  No pre-existing medical exclusions   No upper age limit and no related price increases after age 70   Save up to 70% on Hospital and Physicians fees   Treatment you can pay for when you need it   Low excess calculated per claim   Free GP consultation when you sign-up

When purchasing private medical insurance it’s essential to choose a scheme that not only meets your needs but is also available at the best price. SimpleCare’s affordable health scheme policy includes access to a network of world class medical professionals, state of the art hospitals and clinics for both out-patient and in-patient procedures. So if you want to avoid the National Health Service and Seguridad Social waiting, list, have access to facilities not available on the NHS and SS and benefit from hotel-standard services within a Hospital should you fall ill or need an operation, then you need to consider SimpleCare’s private medical scheme and sign-up today.

Even if you already have private medical insurance, we could save you up to 70% on services not covered due too pre-existing or chronic conditions not covered by your plan. When you sign-up we will top it off with a vouchers for a free GP consultation at one of our participating providers to say thanks.

SIMPLECARE
Avda. Ricardo Soriano, 72; Edf. Golden, Portal B, 1ª Planta;
Marbella, Malaga 29601 Spain
Simplecare(at)mac(dot)com
Www. simplecarehealthplan. com
Www. simplecareworldhealth. com
USA: 1 800 281 3136
Spain: 34 952 768 315

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Architect Uses Psychological Assessments to Design Custom Homes for Clients

Architect Uses Psychological Assessments to Design Custom Homes for Clients

Boca Raton architect, Manuel Occhiogrosso, puts his degree in psychology to use by providing clients with a unique design experience. The client, who is seen by Occhiogrosso to be the entire family, is assessed on a variety of different domains to create a custom design for their new home that is specifically suited for their personality and lifestyle.

Boca Raton, FL (PRWEB) August 4, 2006

Modern science confirms what ancient architects have known for millennia; that the design of a building can so emotionally move a person that the architecture seems to embody a spirit of its own that promotes the psychological health and wellbeing of its inhabitant. Gestalt Design Studio, an architectural firm in Boca Raton, fuses architecture and psychology to create not only unique architecture, but also a unique design experience for the homeowners.

The initial step in the process is to assess the family's lifestyle through observation, interviewing, and other more structured psychological exercises. The family's personality, says Occhiogrosso, is comprised of five domains: Social, Functional, Systemic, Economical, and Character, each having an impact on the design of the home. For instance, by understanding the social domain of the family, the architect understands how the family relates to others: Do they entertain small groups of people or large groups? Are guests to the home mostly family, business acquaintances, or friends? How does the family portray itself publicly? Are gatherings usually formal, lavish affairs or quiet, more casual get-togethers? Maybe they don't entertain at all? The sizes, arrangement, and quality of the spaces in the home would vary greatly depending on how the family responds to these questions and how ultimately the family's social life is understood to be.

The resulting design takes into account every variable that would make the home a very functional place for the family to live, that takes into account the family's budget and attitude toward economy, allows for the healthy interaction of family members, and most importantly, embodies the character that reflects the family's personality and expresses that character in a beautiful way. The first of these homes is under construction in Thornhill Estates in Boca Raton and is expected to be completed by the end of the year.

About Gestalt Design Studio:

Gestalt Design Studio has extensive experience in designing residential architecture including custom luxury homes for individuals as well as model homes for builders, commercial spaces and large-scale urban design projects for developers. The firm's principal architect, Manuel Occhiogrosso, is registered in the state of Florida, is certified by the National Council of Architectural Registration Boards and is eligible for reciprocity in all fifty states, U. S. territories and Canada. Manuel Occhiogrosso has been practicing architecture in the South Florida area for the last 13 years. In addition to his independent work, Occhiogrosso has designed and managed major projects for Boca Raton’s finest architectural firms. Occhiogrosso holds a bachelor’s and master’s degree in architecture from the University of Miami as well as a master’s degree in psychology from Nova Southeastern University.

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Bell Rock Growers to Showcase Pet Greens® Grooming Line at Global Pet Expo

Bell Rock Growers to Showcase Pet Greens® Grooming Line at Global Pet Expo

Pet Greens® Therapeutic Shampoos and Conditioners Deeply Nourish and Condition, Offer Healing Benefits of Wheat Grass and Oatmeal.

San Marcos, CA (PRWEB) March 25, 2010

Bell Rock Growers (http://www. bellrockgrowers. com/index. html), the pioneer grower and supplier of green nutrition products for pets (http://www. bellrockgrowers. com/products. html), introduces a new therapeutic grooming line made with soothing and healing wheat grass, oatmeal and botanical blends in six specialty formulas. Formerly known as Wags and Tails, the new Pet Greens® Grooming Line (http://www. bellrockgrowers. com/grooming. html) is designed for dogs of all ages, skin conditions and coat types. The Puppy formula is a gentle blend that is also suitable for kittens and adult cats. Pet Greens Grooming Line will be showcased during the pet industry’s largest annual trade show, Global Pet Expo (http://globalpetexpo. org/) March 25-27, 2010, at the Orange County Convention Center in Orlando, Florida (booth 2262).

Pet Greens Grooming Line is specially formulated to deeply nourish and condition a dog’s skin and coat, while offering the remarkable healing benefits of wheat grass and oatmeal. Wheat grass is rich in chlorophyll and antioxidant vitamins that soothe and heal dry skin while protecting the overall health of a pet’s skin and coat. Oatmeal relieves the itching and irritation that can result from dry or cracked skin.

“Our new Pet Greens Grooming Line is a great way to turn a routine dog wash into a therapeutic treatment that restores the health and vitality of your dog’s skin and coat,” says Bell Rock Growers Co-Founder Catherine Hoffmann.

Pet Greens Grooming Line contains five percent added wheat grass. Soap and detergent free, the mild coconut cleansers and conditioners will not remove topical flea products, such as Advantage®, Frontline® or Bio Spot®. All Pet Greens Grooming Line products are made with wheat grass and oatmeal, and contain botanical blends in six varieties:
 2 in 1 – mild coconut cleanser with conditioning papaya and botanical blends for healthy skin and coat;  Puppy Shampoo – contains moisturizing and naturally antibacterial Aloe Vera. This gentle, soap-free formula is also great for kittens and adult cats;  Senior Shampoo – made with Kava to relieve stress, condition and revitalize an older dog’s coat;  Odor Control Shampoo – a proprietary blend of odor-neutralizing ingredients doesn't just mask odors – it actually destroys them at a molecular level;  Sensitive Shampoo – mild coconut cleanser with Chamomile flower added to calm and heal irritated skin; and  Deep Conditioning – made with restorative and softening vitamin E and papaya.

Pet Greens Grooming Line has a suggested retail price of $12.99 for 16 oz. bottles of shampoos and conditioners. Retailer prices may vary. Retailers and distributors are invited to visit Bell Rock Growers at Global Pet Expo (booth 2262) to view the new line on display, place orders and receive exclusive show offers.

:: About Bell Rock Growers

Based in San Marcos, Calif., Bell Rock Growers is a certified organic grower of live wheat grass and the pioneer supplier of green nutrition products for pets. The company’s complete line of products Powered with Green Nutrition® include: certified organic Pet Greens® Live Pet Grass®; eight varieties of Pet Greens dog and cat treats made with wheat grass; certified organic Pet Greens Garden self-grow wheat grass kits; earth-friendly, therapeutic Pet Greens Grooming Line made with wheat grass and oatmeal; Pet Greens Live Catnip; and Pet Greens premium dried Catnip Buds. For more information, visit http://www. bellrockgrowers. com (http://www. bellrockgrowers. com).

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Free Christmas Gift: Concerned Businessman Announces a Free Giveaway of his Zero-Tox Cleaner to Draw Attention to Child Poisonings from Household Cleaners

Free Christmas Gift: Concerned Businessman Announces a Free Giveaway of his Zero-Tox Cleaner to Draw Attention to Child Poisonings from Household Cleaners

Free Christmas Gift: Concerned businessman announces a free giveaway of his Zero-Toxic cleaner to draw attention to epidemic child poisonings from household cleaners.

Chicago, IL (PRWEB) December 4, 2007

While America is focused on the danger of lead poisoning of children from Chinese-made toys, a Chicago "Green" entrepreneur announced today his goal this Christmas to awaken mothers and fathers to the silent epidemic of death that has been un-noticed for years: household cleaner poisoning. His gift: a free bottle of his zero-toxic cleaner.

Every year, 160,000 American children, six years and younger, are poisoned by household cleaners -- hundreds of thousands are hospitalized, thousands in intensive care, and hundreds die. More children four years and under die from poisoning by household cleaners than die from all gunshot accidents in the home, counting every age group. For a two, three, or four-year old, the spray bottle is more dangerous than a gun.

Mark Bass, a manufacturer of eco-friendly and zero-toxic cleaners for Fortune 500 companies like Hertz Rent a Car, is giving away thousands of 2 liter (67 oz) bottles of his degreaser-cleaner for free to any consumer willing to try it for the first time.

"You only have to know what goes into many home cleaners--to realize that most cleaning chemicals are not good for you or the environment," says Bass. "Citrus, which is a terpine, is a common example of a "natural" ingredient that is found in many household detergents and all-purpose cleaners. It is an allergen and will degrade the indoor air quality of your home." Also, "take your cleaner that is labeled Non-Toxic and read the small print on the back, where you'll see health warnings. Those warnings mean the cleaner's not safe."

If you think someone has been poisoned from a medicine or household chemical, call 800-222-1222 for your Poison Control Center. This new national toll-free number directs you to the closest Regional Poison Control Center. Each Center maintains information for the doctor or the public on recommended treatment for the ingestion of household products and medicines.

His "green" Zero-Tox cleaner, being offered for free, was safety tested and evaluated at Duke University. It will not poison your children, or your pets, or you. It carries no health warnings and no health labeling, unlike every other cleaner currently in your home. And yes, it is "Made in America".

These samples are free. The only requirement is for consumers to pay shipping charges for the 2-liter bottle. There will be no extra handling charges added.

To order your free bottle of Zero-Tox, go to http://zerotoxonline. com/ (http://zerotoxonline. com/)

If you would like more information about this topic, or to schedule an interview with Mark Bass, please call Tricia Ryan at 416-259-6611.

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