Increasing Alliance Activity evident in the Pharmaceutical Industry
Research and Markets have announced the addition of the 'Pharmaceutical Alliances, Licensing and Deal-Making' report to their offering.
(PRWEB) November 15, 2003
Pharmaceutical companies derived an average 20% of their total sales from in-licensed products in 2002. Across the industry, top drugs from the last decade are coming off patent -- and forcing pharmaceutical companies to inject new life into development pipelines.
The pharmaceutical industry has seen alliance activity -- including co-promotion, licensing, co-development and joint ventures -- grow each year since 1997. This new study, Pharmaceutical Alliances, Licensing and Deal-Making, explores the strategies and tactics top companies implement to win blockbuster deals and advance their development pipelines to compete for years to come.
Pharmaceutical Alliances, Licensing and Deal-Making features qualitative and quantitative findings from 12 top pharmaceutical companies, including seven of the top-10 industry leaders. The report addresses the following tough issues:
Allocating Resources: Pharmaceutical alliance managers and business development teams balance budgets and staffing to identify potential opportunities, hand off deals to operating teams and monitor the partnerships' ongoing health.
Structuring Business Development: Structuring the business development function challenges many companies. Learn how some BD&L groups specialize around opportunity evaluation, deal negotiation and alliance management -- while others appoint one point-person or an alliance's complete lifecycle.
Promoting Expert Reputation: To consistently win deals, companies demonstrate both commercialization capabilities and alliance management success. Learn how top companies promote their successes and build reputations as desirable partners.
For a complete index of this report click on http://www. researchandmarkets. com/reports/40088 (http://www. researchandmarkets. com/reports/40088)
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