Black and Blue: When Dark Circles Hit
MenScience Androceuticals is a first in men's skin care. While other brands are all about fashion and trends, MenScience is concerned with high results.
(PRWEB) October 2, 2004
When weÂ’re young, black eyes are like a rite of passage. Whether caused by a fight or a sporting accident, girls always seem to flock around the bruised, sporty guys that look a little rugged and rough around the edges. As men get older though, dark circles and puffiness are no longer an attractive trait. For the modern man, perfumed eye creams and greasy gels from the womenÂ’s counter arenÂ’t going to cut it. ThatÂ’s why MenScience Androceuticals is launching Eye Repair Formula that glides on smooth and leaves a matte finish.
A Proven Science
Eye Rescue Formula is created from professional grade ingredients including, but not limited to hyaluronic acid, kojic acid and ascorbic acid. Topical applications of each of these elements have proven successful in medical research for reducing the appearance of dark circles and are the same ingredients used by dermatologists. What does that mean for the consumer? They now have access to a professional product with no gimmicks to confuse or distract them. MenScience provides all the benefits and ingredients on the packaging so even guys who are new to grooming wonÂ’t be overwhelmed.
Eye Rescue Formula is based on the following four components:
Hydrate and Firm – Hyaluronic acid is a component of connective tissue whose function is to cushion and lubricate. The cosmetic industry recognizes this ingredient as a "key element to the fountain of youth." Studies also show that people who ingest a lot of it in their diets tend to live longer, healthier lives.
Clarify – Kojic acid is a more recent remedy for the treatment of pigment problems and age spots. It was first discovered in 1989, and has a similar effect as hydroquinone, a popular skin lightener. Kojic acid is derived from a fungus and works by inhibiting production of melanin. Ascorbic acid is also used to help clarify the eye area. It is the only useful form of vitamin C, which is the only antioxidant that is proven to stimulate the synthesis of collagen. Studies have shown that vitamin C helps to minimize fine lines, scars and wrinkles, making this the perfect addition to Eye Rescue Formula.
Smooth – Vitamin K has been used as a blood clotter since the early 1930s. When applied topically, it enters the pores all the way to the damaged capillary or artery and helps to clot the blood. This helps stop the seepage of blood that causes dark circles and allows the tissue time to heal itself. Vitamin K also helps combat roughness around the eye area.
Protect and Repair – Green tea is a powerful antioxidant that is also valued for its ability to calm sensitive skin. Vitamin A helps plump skin, smooth fine lines and wrinkles and increases cell turnover. It also helps improve texture, elasticity and blood circulation. Vitamin E is an antioxidant that helps form normal blood cells, muscle and other tissues which helps to strengthen the capillary walls to prevent dark circles in the future.
Tips for Success
To apply Eye Rescue Formula dab a pea-size amount under and around the eyes. Product should be applied like lip balm. The under eye area is one of the most sensitive areas on the body. Just like the lips, the eyes require constant moisture to prevent dark circles and premature aging.
Menscience Androceuticals is available in fine skincare retailers and spas and at www. MenScience. com, or by calling 1-800-608-MENS.
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