Asia First Group, Inc. and JoyUnion Co. Ltd. Announce Exclusive Partnership to Develop Internet Based Entertainment Market in China
Asia First Group, Inc. (AFG), a leading international Internet online game and mobile game acquisition, aggregation, distribution, publishing firm and JoyUnion Interactive Technologies Co. Limited (JoyUnion), a subsidiary company of Great Wall Broadband Network (GWBN) announced that they have entered into an exclusive partnership to develop entertainment market including online games, mobile games and other content delivered through Internet and wireless network. This agreement provides AFG the exclusive right to supply the game and other entertainment content to JoyUnion from outside China, while JoyUnion is appointed as exclusive publisher and operator of games and entertainment content acquired and aggregated by AFG.
Beijing, China (PRWEB) January 10, 2005
"Signing this agreement marks a new milestone of the collaboration between Great Wall Broadband and AFG", said Ziqiang Sun, General Manager of GWBN, and the Chairman of JoyUnion. "JoyUnion and AFG are highly supplementary in Internet and mobile gaming business. The combined workforce will help us greatly enhance our services for many of our customers."
"This solution will enable us to extend existing entertainment service portal (ESP) infrastructure in Chinese market. JoyUnion eliminates the need to heavily invest our time and money on content development in order to compete in this market and better serve our customers", added by Kevin Ren, the General Manager of JoyUnion.
With this agreement, AFG adds the endless game products and other type of content such as ring tones, music and video to JoyUnionÂ’s current portfolio of online entertainment products.
"Great Wall Broadband Network is distinguished in china as a leading broadband Internet services company. Within the past a few years GWBN successfully established its market position in China and has been delivering customized communications services and solutions to more than 4 million Chinese broadband Internet users" said Roland Omura, CEO of AFG. "We are pleased to partner with a market leader in the region to introduce the most fantastic and advanced entertainment content to China."
AFG represents a large number of game and content developers in US and Europe who are willing to jump into Chinese market but lack of connections and understanding of doing business in such market. Utilizing the strong tie it has with most of major telecommunication carriers, Internet service providers and portal companies in Asia Pacific region, Asia First Group have build up the pipeline to move the entertainment content from foreign counties to China. It has the knowledge of the technology, the industry, the suppliers and the customers, which makes AFG the most qualified and the best choice for distributing and publishing the entertainment content to China.
As GWBNÂ’s subsidiary in interactive entertainment business, JoyUnion is focusing on development of its own platform for delivering digital content to its wide connected broadband subscribers.
AFG and JoyUnion are now making joint effort to bring the first batch of online and mobile games to Chinese users in the next a few weeks.
About Asia First Group, Inc.
Asia First Group provides global business consulting services to companies and institutions that plan to do business or invest in Asia. It supports sales and marketing efforts, international business development and channel distribution services in the fields of gaming and entertainment, telecommunications, international real estate investment and global trading. With years of experience in the trans-Asia business and telecommunications environment, Asia First Group offers a variety of support services including regulation compliance and approval for high-tech, telecommunications products and services.
About Joy Union Interactive Technologies, Inc.
Beijing JoyUnion Interactive Technology Co., Ltd. (JoyUnion) is a subsidiary company of Great Wall Broadband Network Service Co., Ltd (GWBN). JoyUnion is devoted to build a leading Entertainment Service Portal (ESP) in China. “JoyGoGo” is the open ESP developed and operated independently by JoyUnion. It is to set up a healthy and comfortable online entertainment community, providing entertainment services such as Massive Multiplayer Online Role-Playing Games (MMORPG), Casual Games, Chess and Board Games, PC Games online Platform, Personal net-home, Interactive Voice Response (IVR), Personal Radio services, Avatar services, etc., via Internet and wireless network. With the superior resources of CITIC Group, Great Wall Computer Group and GWBN, and equipped advanced technology and abundant marketing and sales resources, JoyUnion will strive to provide the most satisfying and comfortable online entertainment for Chinese users.
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