Spoken Translation Retains Solsbury Partner Group to Build Channel and Alliance Program as it Expands in the Marketplace
Solsbury Partner Group brings together leading software companies with complementary technology services firms to bring joint solutions to market.
Berkeley, CA (PRWEB) March 24, 2010
Solsbury Partner Group, a nationally managed alliance consulting firm, today announced that it has been retained by Spoken Translation, Inc. (STI), a leading developer of software products for translating between spoken languages in real time.
"At this point in our growth, we've realized that the best way to solve the larger industry problems is through key alliance partners," said Mark Seligman, Chief Executive Officer for STI. "We researched our options for building an alliance program, from hiring in-house to utilizing business development firms that promise lots of industry contacts but very little follow-through. We determined that Solsbury’s model made the most sense for us from an investment standpoint, since they truly act as an extension of our team while driving the relationships through to measurable success for all parties."
Solsbury Partner Group works as an extension of Spoken Translation’s executive team, focusing on business development and alliance efforts. The team effort ensures that the resulting technology and business model pave the way to attractive revenue-generating opportunities for the right partners. Solsbury Partner Group’s methodology has helped Spoken Translation determine the right mix of target partners, in this case both integrators and OEM partners, and to build out joint solutions for the end market.
"We take pride in working with leading-edge technologies in the industry," said Mike Johnson, Managing Partner and Co-Founder of Solsbury Partner Group. "Companies like Spoken Translation, Inc. are addressing critical large-scale industry problems. They can greatly improve efficiencies for healthcare providers, government workers, and others for whom real-time translation and communication among disparate groups is critical. Such groundbreaking companies can provide great value to larger entities that wish to OEM or implement their technology in order to drive value for their customers."
About Solsbury Partner Group. Solsbury Partner Group is a nationally managed alliance consulting firm and a leading advisor for technology-centric alliance strategy and management. The Principals selectively work with innovative technology industry clients across the globe to identify their highest-value teaming opportunities and help clients grow exponentially by leveraging strategic alliance programs to support their product and channel programs. Solsbury’s strategic advantage derives from a group of Principals with a combined forty years of industry alliance management experience with Accenture, PwC, HP, CA and a host of other successful technology partners. Based on this experience, they have created a formal set of methodologies (Align and Drive) to strategically define an Alliance program that aligns the goals of the technology company and their partners and goes on to drive revenue for both sides, providing comprehensive solutions for the end customers that yield real business value.
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